CompleteMarkets Editor

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What Is A Salesperson’S Job?

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Is selling the same as prospecting? Is selling the same as quoting?

No to both questions. In the insurance business, selling is comprised of two components, but neither of them involves prospecting or quoting.

What Is An Agency Worth?

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WHAT IS AN AGENCY WORTH? by Roy Phillips, CIC, CPIA Check out these four ways of determining an agencys value. Agency management cons...

What Is An Agency Worth?

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WHAT IS AN AGENCY WORTH? by Roy Phillips, CIC, CPIA Agency management consultants are often asked, 'What is the value of an independent insurance agency?' During the 15-plus...

What Is Target Marketing?

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WHAT IS TARGET MARKETING? by Thomas M. Maher The beat goes on. Yes, target marketing is still up there near the top of the corporate charts. But, according to an ...

What Is Your Agency Worth? A 'Magic Formula'-Plus 10 Ways To Maximize Value

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WHAT IS YOUR AGENCY WORTH? A 'MAGIC FORMULA'-PLUS 10 WAYS TO MAXIMIZE VALUE by Blaine Price, CPCU, CIC 'What are agencies selling for today?' is a question frequently heard by agency busine...

Selling today is filled with contradictions. E-mail enhances our connectivity, but the number of E-mail messages is often so overwhelming that they go unanswered. Voice mail brings us together, but voice mailboxes are often clogged.

What Makes A Great Firm

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What Makes A Great Owner?

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WHAT MAKES A GREAT OWNER? by Catherine Oak If the role of an owner was treated like any other position in an agency, what would the job description look like and what are the key characteri...

What Makes PPO Insurance So Interesting?

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Let's begin with the basics and look at how PPO Insurance, Preferred Provider Organization insurance, works. These insurance plans are insurance products where you get the freedom of choice over primary and specialty care providers. Most policies cover you for all across the United States. Some PPO insurance policies even cover international travel.

What Makes You Special?

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WHAT MAKES YOU SPECIAL? by Pegi Flahault 'So, tell me a little about yourself.' Remember how important an intelligent and succinct response to that question was when you were out job ...

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