IMMS Library

Immerse yourself in our stacks. Take some time and browse through our library. We have thousands of articles, checklists, tip sheets, sales letters, and more!
Communications Marketing
Customer Service Planning
Finance/Accounting Risk Management 
Human Resources Selling
Legal and E&O  Technology
Life/Financial Services Glossaries
Management  Resources & Links

Fuel And Oil Distributors - "You Are Important"

This content has not been rated yet.

CMEditor
FUEL AND OIL DISTRIBUTORS - 'YOU ARE IMPORTANT' Dear (Customer Name): DO YOU KNOW HOW IMPORTANT YOU ARE? Millions of people rely on your services as a vital link in the nation's fuel d...

Spending On Tomorrow Hits Today's Bottom Line

This content has not been rated yet.

CMEditor
SPENDING ON TOMORROW HITS TODAY'S BOTTOM LINE by Diane Herbert and Pamela Millard The term, 'revenue per employee' is a widely accepted measure of an agency's performance. It's calcula...

Marketing Department Versus Producer Marketing

This content has not been rated yet.

CMEditor
MARKETING DEPARTMENT VERSUS PRODUCER MARKETING by the IIABA Virtual Faculty Although your agency has a Commercial marketing department, you have the option of marketing an account yourself ...

Insurance Companies And Agencies: The Partnership Dream

This content has not been rated yet.

CMEditor
INSURANCE COMPANIES AND AGENCIES: THE PARTNERSHIP DREAM by Carol Hammes A proven way to develop a mutually beneficial relationship with your carriers. Most insurance companies have ...

Credit Scores: Catch 22

This content has not been rated yet.

CMEditor
CREDIT SCORES: CATCH 22 by Fred Dent Its important to build and maintain good credit reports. In addition, its now essential to monitor credit reports faithfully ...

Financial Services - Iras

This content has not been rated yet.

CMEditor
FINANCIAL SERVICES - IRAS Dear (Customer Name): What are you going to do when you retire? Travel? Move to a quiet area and relax? These are reasonable plans for individuals reaching retirement age. ...

Develop A Legal Fee Management Strategy Before You Need It

This content has not been rated yet.

CMEditor
DEVELOP A LEGAL FEE MANAGEMENT STRATEGY BEFORE YOU NEED IT by John Beringer In a significant majority of lawsuits, legal fees outweigh t...

Total Service

This content has not been rated yet.

CMEditor
TOTAL SERVICE Dear (Customer Name), BUYING A CAR PIECE BY PIECE? How would you like to buy your next car in pieces, and buy each piece from a different supplier? It wouldn't make much s...

Communication: Overcoming The ‘Cool Hand Luke' Syndrome

This content has not been rated yet.

CMEditor
When communicating your message, don't let familiarity breed indifference...

Three Keys To Open The Potential In Social Media

This content has not been rated yet.

CMEditor
THREE KEYS TO OPEN THE POTENTIAL IN SOCIAL MEDIA by Michael Lovas Once upon a time, every marketing message was a pitch - a one-way transmission of a marketing or sales message....

Search Articles/Libraries 
Select a Category
Choose a Content Package