IMMS Library

Immerse yourself in our stacks. Take some time and browse through our library. We have thousands of articles, checklists, tip sheets, sales letters, and more!
Communications Marketing
Customer Service Planning
Finance/Accounting Risk Management 
Human Resources Selling
Legal and E&O  Technology
Life/Financial Services Glossaries
Management  Resources & Links

Follow this systematic approach to market planning and watch your sales and profitability grow. Today...

Cross Marketing And The Law

This content has not been rated yet.

CMEditor
The 'Jones Agency' (a fictitious name for a real agency) presented itself as a Multi-line P/C agency. 'Auto-Home-Life-Health-Business Insurance' were proclaimed on its...

Business Income

This content has not been rated yet.

CMEditor
A FIRE CAN DO MORE THAN JUST DAMAGE YOUR BUILDING Dear (Customer Name): If a serious fire occurred at your ( ), your first thought would probably be for the immediate...

Dear (Customer Name): You are in a difficult business. You have a staff of professionals who are responsible for many ill and injured...

Do You Take Uninsured Motorist Coverage For Granted?

This content has not been rated yet.

CMEditor
If you answered 'Yes' to the above question, or 'I don't think so,' please read on. If you answered 'No,' congratulations...

Training Programs: Five Steps To Success

This content has not been rated yet.

DonPhin
In today's knowledge economy, you need well-trained workers to leverage your bottom line. Training can be either technical or emotional...

Commercial Lines Prospecting Letter

1 Verified Reviews - 5 of 5.0

CMEditor
Dear (Customer Name), ARE YOU FED UP? By insurance, that is. If so, I understand. Quite frankly, so is the rest of the world. That's why... NOW,...

Metal Working Shops - "Your Business Is Special"

This content has not been rated yet.

CMEditor
IT DOESN'T QUITE FIT, BUT IT WILL DO. Dear (Customer Name): Could you market sheet metal parts that were 'pretty close' to specifications...

Outside Telemarketing Firm Use

This content has not been rated yet.

CMEditor
Instead of hiring telemarketers to work within your agency just for you, you could choose to pay an outside vendor to provide telemarketing services. These...

Evaluate Workflows In The New Workplace

This content has not been rated yet.

CMEditor
E-commerce is influencing the insurance industry in subtle ways. Instead of being a dramatic paradigm shift, it seems to...

Search Articles/Libraries 
Select a Category
Choose a Content Package